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Writing Copy With Empathy That Sells!

TweetShare with a friendJohn Carlton wrote: Empathy is not just a secret weapon in your tool kit… … it’s the freakin’ nuclear bomb of high-end communication. And it’s so powerful, because most folks...

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Going Pro!

TweetShare with a friendDarren Rowse wrote: Over the last three years as an online publisher, my business has undergone a complete transformation in its approach. Whereas I previously slapped some code...

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How To Dominate A Market

TweetShare with a friendSeth Goden wrote Put random folks in at the top and loyal customers come out at the bottom… A billboard leads people to a website, which gets some people to subscribe via email...

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Do You Know If Your Tests Are Giving You Good Data?

TweetShare with a friendWhen you run tests on your web site, do you calculate the statistical validity of your tests? Whoa you say, I not sure what you just said. It really isn’t that complicated, just...

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